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The Future Is Now: Logging On To Cash In

It is no surprise that technology in our society has greatly impacted the way we purchase goods. All of our lives have changed due to it, and that all is true for businesses, even in the automotive industry. However, social media, an unlikely bi-product of the internet, is now a part of the new frontier for selling cars. The use of social media platforms, like Facebook, has made waves for driving traffic and connecting with potential customers about the cars and sales that they are interested in. Keep reading to learn more about the power of social media to sell cars.

Facebook Lead Ads: Easy Lead Generation

Facebook helps you find quality leads that are interested in your inventory. Check out a few of the features created to optimize your sales efforts.

  1. Click to call or message
    Make it simple for people to call or message dealers after submitting their information.
  2. Set Up Appointments
    Communicate with service centers and dealers. They can indicate their preferred time frames to set appointments and test drives at the touch of a button.
  3. Personalized creative
    Tailor your ad creative to help increase form submission rates by targeting certain potential customers based on what they want

Finding Experts To Optimize Your Efforts

Using the power of social media to sell cars is a great way to grow your business. However, the expertise of a reputable and experienced marketing agency helps to solidify a strategic game plan. Look for a marketing agency that has the ability to do things in-house. Find automotive agencies that can produce traditional advertising (TV, radio, and print). They should also be able to perform digital adverting (social Media, email, Adwords and video). Work with a team that can have holistic view of your goals and needs. They can work with you to incorporate this newer type of social media lead generation so you can focus on what you do best, selling cars. Contact The Automotive Marketing Group to help your dealership grow using the power of social. Get it touch. mediawww.TheAutmotiveMarketingGroup.com